I have a popular name, liuchang, you can also call me Ace.
I am a visual designer, illustrator, and aspiring content creator, serving clients of various sizes from listed companies to independent studios.
I provide the following services:
Brand Identity Design#
An appropriate visual identity for a company can help build trust and confidence in the brand. Not only for clients, but also for team members, partners, investors - anyone involved. The logo is key, but a broader visual identity carries equal significance.
Establishing visual guidelines ensures consistency in the appearance of the brand. Over time, this strengthens identity and avoids unnecessary customization needs, as certain design attributes have been established and do not require rethinking for new marketing initiatives.
Editorial Illustration#
Good illustrations and text complement each other, and a metaphorical image can help the audience better understand the content, inspiring associations. Excellent visuals attract attention, set the tone for the text, and visualize textual ideas.
Past and Present Clients#
IKEA
The Three-Body Universe
Tigi
Shopee
Ten O'Clock Reading
Out of Sync